Tuesday, March 15, 2016

Mini-Billboards on LinkedIn - Using Pictures to Promote Your Availability

One of our recruiting industry leaders went off on a few people a few weeks ago regarding LinkedIn posts.

More accurately, she cautioned people to mindful of their comments on those math quizzes, well-endowed and zero-percent fat model posts.

Her concern was simple: comments on these posts might result in LinkedIn professionals not receiving job offers.

All of this transpired while I had accidentally done something useful using LinkedIn posts to help a few people in search.

I created a Dirk-Billboard or Mini-Billboard which is essentially a photo-based post.

These people received a lot of views and at least one person netted 4 warm leads for a job.

It is tool early to tell if this approach makes a significant difference or not; but several recruiters have reached out for how-to instructions so I created a slide deck here:


If you are on the bench - this might allow you to land more recruiter conversations.

If you have job openings - this might allow you to attract more eye-balls on your requisitions.

To your best resume,

Dirk Spencer
Recruitment Consultant
Author of Resume Psychology & The Candy Maker Resume

My new book is titled The Candy Maker Resume: - Resume Writing Hacks By Dirk Spencer. ISBN-10: 0692652698 and ISBN-13: 978-0692652695 is now available in print on Amazon.Com and Amazon world-wide: Author, Resume Psychology, The Candy Maker Resume & Interview Psychology on Amazon.Com / Amazon World-Wide: Amazon.Co.UK - Amazon.FR - Amazon.DE - Amazon.CA - Amazon.IT - Amazon.ES. The Kindle Edition is in production.

Also available on Amazon.Com USA and world-wide is my first book Resume Psychology Resume Hacks & Traps Revealed- Beat the Machine. Be Seen. Get Hired! (ISBN-10: 0692525602 and ISBN-13: 978-0692525609 print and Kindle eBook)

My Lead-Page to sell books for Resume Psychology is www.resumepsychologythebook.com

This Link is to the print and Kindle version of Resume Psychology on Amazon http://www.Amazon.Com/dp/0692525602/

This link is to the print version of The Candy Maker Resume on Amazon.Com http://www.amazon.com/dp/0692652698

The author page for Resume Psychology on Amazon is www.Amazon.Com/Author/DirkSpencer

Buy Resume Psychology the book at a discount here https://www.createspace.com/5714917
Printer Discount Code: FA6pWQ4J

My Twitter is https://twitter.com/dirkindallas

The blog link is http://resumepsychology.blogspot.com/

Connect to me on LinkedIn here https://www.linkedin.com/in/dirkindallas

My online content is here http://www.slideshare.net/dirkspencer

My photo content is here https://www.flickr.com/photos/origamidirk/

More photos online here https://www.pinterest.com/DirkinDallas/

Recent media mentions include:

Resume Psychology is a science based approach to resume content to help people hack the black-hole of job boards and corporate career pages.
Resume Psychology provides ethical resume hacks to leverage the performance and behavioral norms of the recruiting process, the people behind the scenes and the technology while avoiding the pitfalls and traps of out-of-date advice.
The author reviews what to do on your resume to avoid being rejected automatically by the technology. Mr. Spencer shares a counter-intuitive writing approach which increases your keyword placement to improve how your resume is ranked against the competition. Dirk describes a resume section-by-section showing what helps, what hurts and what to do better.

• Why margin size matters to your resume inside a job board
• Best and worst bullet styles to use on the resume and why
• The 4-keyword hacks necessary for higher resume scores
• The Kiss of Death and the words to stop using on your resume
• Why job descriptions may be the worst place to find keywords
• The mistake spell check does not fix and how to avoid it

My BOOK BLURB for: Candy Maker Resume – Resume Writing Hacks
The Candy Maker Resume reveals resume writing hacks per the Resume Psychology series.

The Candy Maker Resume is the essential how-to for creating consistent resume content. Its purpose is to teach people how to hack their resume content consistently so it scores well with the technology and engages the human reader.

The Candy Maker Resume reviews the resume of our new friend and professional candy-maker Sara Elf. We transform her 3-word resume from a vague document to one where her expertise is self-evident.

These techniques will not only help Sara's resume, but they will help you as well. Inside The Candy Maker Resume we learn more about:
• Expand the work-vocabulary to expand your content
• How detail is the key to demonstrating scale
• How to repeat the same content from multiple contexts
• Make compound statements more readable
• How common-behaviors stops disqualifying questions

My BOOK BLURB for: Interview Psychology – Preparation Attracts Offers (Mid-2016)
Interview Psychology reveals the mental framework behind the purpose and structure of one of the most mystifying, confounding and frightening job search activities: the interview.

Fear makes a terrible teacher and it is time to retire her as a motivator. Learn to prepare without being afraid. Interview Psychology is the counter-measure to not knowing what transpires behind the scenes regarding interviews.

In hacking the interview process Interview Psychology can help eliminate some of the guess work and have more purpose in their interview preparation.

Interview Psychology includes:
• The 6 rules to interview answers
• The basic questions asked at every interview and what they are looking for
• The purpose of the those “crazy” animal questions and why they are used
• Why behavioral questions remain the norm and how to handle them
• The best way to prepare your answers so they do not sound fake or rehearsed

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